glass and mirror business best seo terms
For a glass and mirror business, the best SEO terms
combine service-specific keywords, local identifiers, and long-tail phrases that capture customer intent. The focus should be on high-intent, location-based searches, as customers usually need immediate, local services.
Core “Head” Keywords (General Services)
These high-volume keywords are highly competitive but essential for foundational visibility.
glass repairmirror installationwindow replacementauto glassshower doors
Long-Tail & High-Intent Keywords (Specific Needs)
These phrases have lower search volume but much higher conversion rates because they are specific to what a customer needs.
Residential Services
broken window glass repaircustom cut mirror for wallframeless shower door installationpatio door glass replacementfoggy window repair serviceglass tabletop replacement
Commercial Services
commercial storefront glass repairbusiness window replacementsafety glass installationherculite door repair
Auto Services
windshield replacement near mecar window repairauto glass shop Hackensack NJ(or your specific location)
Local SEO Keywords
Local optimization is crucial for home and auto services. Integrate your location into your keywords and Google Business Profile.
glass repair [City, State](e.g.,glass repair Hackensack NJ)mirror company near melocal glazier services(though “glass repair” is more common than “glazier”)[City] custom glass shopemergency glass repair [Zip Code]
Implementation Tips
- Google Business Profile (GBP): Ensure your primary GBP category is accurate (e.g., “Glass repair service”), and include keywords in your business description and service listings.
- Website Content: Create dedicated, unique landing pages for each primary service (e.g., a page just for “Shower Door Installation”) and optimize the content for the relevant keywords.
- User Intent: Focus on keywords that indicate the user is ready to hire someone (“repair,” “installation,” “near me,” “cost,” “service”) rather than just looking for information (“how to clean glass”).
- Visuals: Use high-quality images of your work, as visual appeal is important in this industry. Optimize these images with descriptive alt text using your target keywords.